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Catholic Diocese launches marketing campaign

2:12 AM, Dec 18, 2013   |    comments
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Video: Catholic Diocese launches marketing campaign

Bishop David Walkowiak

GRAND RAPIDS (WZZM) -- Radio, TV and internet ads promoting the Catholic Diocese of Grand Rapids remind people that the "door of faith" is always open. The 30 second message began appearing in mid November and will run another month.

"We are always here and you are always welcome," said Bishop David Walkowiak. He wants to invite people who have never been to church, and to those who have been away for a while.

Bishop Walkowiak prefers the term evangelization to marketing. "It is my hope that through these messages, people in West Michigan will learn more about the Catholic community in our diocese and be inspired to return to the church or seek us out for the first time."

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